🚫 Why You Should Never Click on the “NovaAI Expert” Email
If you’ve received an email from Shawna Mercer or Ethan Parker claiming to have the “World’s First AI App That Ranks Any Link #1 in Google in 30 Seconds” — stop right there.
It’s a scammy marketing trap designed to harvest your clicks, track your email address, and possibly lead you into paying for useless or even harmful products.
1️⃣ Fake Identities and Vague Promises
The senders — Shawna Mercer and Ethan Parker — appear to be fake personas. There is no verifiable company, no LinkedIn history, and no proof that either person is real. Scammers often hide behind invented names to avoid accountability.
2️⃣ Unrealistic Claims
Any SEO tool promising instant #1 Google rankings is lying. Search rankings depend on hundreds of factors and weeks (or months) of consistent effort. No tool can magically bypass Google’s algorithms in “27 seconds flat” without using black-hat methods that will get you penalised.
3️⃣ Suspicious Domain: novaai.expert
The website they link to is not associated with any trusted SEO brand. It’s new, lacks transparency, and is hosted anonymously. This is a common tactic to hide ownership details from law enforcement and consumer protection agencies.
4️⃣ The “Unsubscribe” Trap
Clicking the unsubscribe link in scam emails often does the opposite — it confirms to the sender that your email address is active. That can result in more spam, not less.
5️⃣ Postal Address Mismatch
The email claims a U.S. postal address (209 West Street, Comstock Park, MI) but there is no evidence a legitimate company operates there. Spammers often use random addresses to comply with anti-spam laws on paper while hiding their true location.
✅ What To Do If You Get This Email
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Do not click any links — not the product demo, not the unsubscribe link.
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Mark it as spam in your email provider.
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Report it to your local cybercrime reporting service (in the UK, Action Fraud; in the US, the FTC).
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Delete the email and move on.
Bottom line:
This is a textbook example of a scam-style marketing email. Clicking links could compromise your privacy, lead to financial loss, or expose you to malware. If something promises impossible results in seconds, it’s not a tool — it’s bait.