The video just sound like complete nonsense. That they are exploiting an FTP weakness in Apple (no one uses FTP anymore) to take $632.14 twice every week is just so idiotic!

Now this is a really ridiculous idea, that you could export money from a File Transfer Protocol (FTP) server as money is not a file and it would certainly not be legal to remove anything using a security flaw and then use it to generate income as that is essentially theft or fraud. This video is the most mind-numbing load of rubbish we have seen this week and it is up against some pretty stiff competition. 

As we can see from the video, it is an extremely hard sell:

We do not know exactly where they get their sales tactics from, but they must be tried and tested to bother with this much of a script.

The concept behind videos lasting around 16 to 17 minutes doesn’t have a formalized name, but it aligns with principles from video marketing psychology and conversion rate optimization (CRO). This length allows enough time to establish a connection, present a problem, and then introduce a solution without losing viewer attention. Research in CRO and video engagement suggests that this timeframe is often a “sweet spot” to maintain viewer interest, build urgency, and prompt action. It’s an approach refined through A/B testing and analysis of viewer behavior by marketers and content creators, particularly those in the digital sales and affiliate marketing spaces.

What are the conventions for selling with video?

Video sales conventions typically follow a sequence known as the “Problem-Agitation-Solution (PAS)” framework or the “AIDA” model (Attention, Interest, Desire, Action). These frameworks guide viewers from awareness to action, often in a carefully timed structure.

Pioneers of video sales techniques include marketers like David Ogilvy and Claude Hopkins (for foundational advertising principles), and more recently Frank Kern and Russell Brunson in digital marketing. They emphasized storytelling, audience empathy, and a strong call to action to boost engagement and conversion. These techniques have been refined by analyzing viewer retention and response patterns.

Key Conventions

1. Problem-Agitation-Solution (PAS) and AIDA Models: Start with a problem or capture attention, agitate or build emotional engagement, introduce a solution, and end with a call to action. This journey is often timed with careful pacing, from a strong hook to a convincing close.

2. Social Proof and Authority: Using testimonials, success stories, or expert endorsements creates trust. Showing the creator as credible or relatable is essential in video sales.

3. Scarcity and Urgency: Limited-time offers, countdowns, or “only a few spots left” messaging can prompt immediate action.

4. Demonstrations and Visual Storytelling: Video format allows for product demos, especially important for complex products. Creators often use storytelling to make a product relatable and emotionally compelling.

Pioneers and Influencers

• Claude Hopkins and David Ogilvy: Their foundational work in advertising laid the groundwork for persuasive sales messaging. Ogilvy emphasized research-backed methods and emotional appeal, which remain crucial in video sales.

• Frank Kern: Known for pioneering video-based direct-response marketing online, Kern used storytelling and emotional triggers to build trust and connection.

• Russell Brunson: As the founder of ClickFunnels, Brunson popularized “funnel” strategies, focusing on the AIDA model. His methods prioritize the customer journey, making sales videos feel personalized and immediate.

• Gary Vaynerchuk and Marie Forleo: These modern marketers use authenticity, value-driven content, and personal branding in their videos, focusing on building long-term loyalty rather than hard-selling.

These figures have influenced countless marketers to adapt video strategies that balance informative content with strategic persuasion, evolving based on viewer psychology and technological advancements.

The fact remains however that you cannot remove anyone's money using the file transfer protocol and that if you could it would have to be by robbing people of cryptocurrency left laying around and therefore illegal.

How Can I Tell it is a Scam?

Well the basics are laid out here and they are pretty much the same for any scam of this nature online. In general, if it advertised on social media as a way celebrities made money or a way to make money fast then of course it is a scam. Adverts like this are an instant giveaway:

Emma is a very hard-working, world-class athlete and sportsperson. She does not get beaten up on court and then go on television explaining that she never does any work and is really rich anyway. That is just stupid. But we have put a video together here explaining how you can recognise most of the scams online and so that you can hopefully avoid what seems to happen to far too many people, many of whom send us messages online thinking we are the actual scammers:

So here is the video for reference on what you should be looking for:

What Should I Do if I've Been Scammed?

If you have fallen for this scam there are a few things to bear in mind. The steps for people who have been scammed in teh UK are as follows:

1. Collect all of the evidence that you have in reference to the fraud. This would include your:
   • Browsing History
   • Bank Statements
   • Phone records and call recordings if you have any
   • Any screenshots of any relevant websites, ads or scams
   • Any screen recordings you made whilst transferring funds or any other relevant records of computer activity
   • Any crypto-exchange receipts or logs of any kind
   • Any login names or details you may have used to gain access to any platforms when your money was transferred.
2. Visit your bank with all of your documents and have them put you in a room so that you can speak to their anti-fraud department and explain exactly what happened and scan all of the relevant data over to them and inquire about any possibility of liability on behalf of the bank. They will almost certainly deny any responsibility but that does not mean that they do not hold any. If you have made a transfer or card payment to an unrecognised payee then they do bear some responsibility. You may just have to make a bit of a nuisance of yourself in this regard, but it is not their own money, so do not worry about it too much if they seem reluctant to help.
3. Depending on whether the receiving bank was overseas or within the same country is an important part of this process. There is a charter that all of the banks in the UK agree upon and if it can be established that the transaction was carried out under circumstances where the payee was misrepresenting themselves then a chargeback can be made and you can recover your money from the payee. This may not actually be the scammer themselves, it may be a cryptocurrency exchange or some other entity, but at least you will have your money returned.
4. If the bank cannot be held accountable for the transaction or you cannot mount enough proof that you were being deceived whilst transferring funds or paying by card, you may need to engage a proper solicitor authorised & regulated by the Solicitors Regulation Authority required by the Electronic Commerce (EC Directive) Regulations 2002. If you cannot find the regulation details and registration codes, find a solicitor that you can properly verify.
5. See if the solicitor can be engaged on a no-win, no-fee basis as this will ensure they make every effort for a successful recovery. You may well not be able to provide any funds upfront given your situation anyway.

VERDICT: AT8XM ROBOT IS A SCAM!!!